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Explore a preview version of The Definitive Guide to Social CRM: Maximizing Customer Relationships with Social Media to Gain Market Insights, Customers, and Profits right now. O’Reilly members get unlimited access to live online training experiences, plus books, videos, and digital content from + publishers. CUSTOMER RELATIONSHIP MANAGEMENT This booklet is designed to help small and medium business. owners understand the basics of customer relationship management (CRM) and, more specifically, how the Internet can help you implement CRM in your business. If you want to understand how to better meet your clients’ needs, this booklet is for you. [PDF] The Definitive Guide to Social CRM: Maximizing Customer Relationships with Social Media to Gain Market Insights, Customers, and Profits [PDF] Key Account Management: The Definitive Guide, 3rd Edition.
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